They want to be surprised to find product that potentially haven't been 'discovered' yet, or they weren't there to buy. This is the BIG opportunity for new traders to the markets - no matter what category you are in.
It's really important for any business to get the right product, in front of the right customer, when they are actively looking for it. The markets is a great opportunity to do this. It's also a great opportunity to test new products and get direct customer feedback. But, before we talk more about that in other posts, let’s take a look at the 5 types of businesses that have had historical success at the markets (and will continue to do so by keeping the need for discovering the ‘new’ top of their business strategy):
1. Fruit and Vegetables
2. Women's Clothing & Shoes
3. Men's Clothing & Shoes
4. Souvenirs
5. Jewellery
However, the fact is, any vendor with new products, new takes on old products, or brand new stalls, is likely to do well at Paddy's Markets. People want you to be there - and are ready to buy.
The big opportunity to ALL traders who want to make money at the markets is to look at the customer profile of visitors. These profiles provide clues to the types of businesses that customers may be looking for:
If your business targets these consumers & offers a different product within tech, homewares, toys, gadgets, hardware…. or anything else that these consumers may like, you can set up a stall at Paddy’s very quickly. Contact us for details or assistance if you are considering a stall at Sydney's leading markets - Paddy's Markets.